Marketing Analytics Manager

GoTo Group

Jakarta, ID
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 06/19/2025
  • Website: www.gotocompany.com/en
  • Company Address: Jakarta, ID

About GoTo Group

GoTo is the largest technology group in Indonesia, combining on-demand and financial services through the Gojek and GoTo Financial brands. It is the first platform in Southeast Asia to host these two essential use cases in one ecosystem, capturing a majority of Indonesian consumer household expenditure.

Job Description

Fasten your helmet and climb aboard, if you’re ready to be our Analytics Manager for GoFood. In this role, you will be part of the GoFood Marketing team based in Jakarta, Indonesia. Managing marketing data, reporting and generating insightful information for business improvement. This role is crucial in data analytics, visualisation, reporting and insight generation.
 

What you will do

    • Lead performance analysis, reporting, and problem solving for Food marketing performance for every campaign or periodical performance, across all various projects within Food Group
    • Lead data collection needs and support data capability for digital marketing & CRM, also to collaborate with channel heads for process improvement
    • Lead data visualization and dashboarding projects and develop processes with marketing analytics teams to ensure seamless delivery
    • Develop and implement predictive models to understand and forecast user behavior and engagement. This involves utilizing statistical modeling techniques.
    • Collaborate cross-functionally with software engineers, product managers, marketing, and country teams to translate business needs into data solutions.

What you will need

    • BS/MS in Engineering, Computer Science, Math, Statistics, or equivalent experience
    • At least 5 years of working experience in the data analytics field, people management experience is a plus.
    • Proficiency in data analysis tools and programming languages such as Python, R, SQL, and data visualization tools like Tableau, or Looker. Strong analytical skills to interpret complex data sets and extract actionable insights.
    • High proficient in Descriptive Analytics, Predictive Analytics, Clustering analytics
    • Data Management: Familiarity with data collection, storage, and management best practices.
    • Strong business acumen and project management skills with successful experience in collaborating with cross-functional teams
    • End to end the problem-solving mindset that can work in increments and exponents
About the Team
 
The Product Marketing team is part of the GoFood Business team, based in Jakarta. Made up of growth marketers, brand managers, marketing analysts, and creatives, we blend logic and magic to build a brand people love. Our mission is to grow GoFood’s presence through data-driven marketing, impactful campaigns, and personalized experiences that bring joy to our users—whether through assortment, recommendations, or rewards. While we’re focused on innovation, branding, and promotions to maintain GoFood’s leadership in the market, we also believe that business growth goes hand-in-hand with personal growth. We’re a team that values collaboration, well-being, and of course—bonding over good food.
 
 
About GoTo Group
GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.
 
About Gojek 
Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.
 
About GoTo Financial
GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.
 
GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.