Vice President, Product & Solutions Marketing

LogicMonitor

Austin, TX, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 06/18/2024
  • Website: www.logicmonitor.com
  • Company Address: 820 State Street, Santa Barbara, CA 93101, US

About LogicMonitor

At LogicMonitor, we’re committed to expanding what’s possible for businesses by advancing their technology. After all, monitoring shouldn’t just help businesses see what’s in front of them—it should create new ways for them to grow. Here’s how we live our vision.

Job Description

About Us:  

We love going to work and think you should too. Our team is dedicated to trust, customer obsession, agility, and striving to be better everyday. These values serve as the foundation of our culture, guiding our actions and driving us towards excellence. We foster a culture of performance and recognition, allowing us to transform growth as we enable our employees to do the best work of their careers.

This position is located in Austin, TX, based in the vibrant San Jacinto Center downtown with breathtaking views of Lady Bird Lake. We call our offices Centers of Energy, because they serve as hubs where we accelerate productivity and collaboration, inspire creativity, and cultivate a culture of connection and celebration. Our teams coordinate their time in Centers of Energy to reflect how they work best.

LogicMonitor is proud to be an equal opportunity employer. We deeply care about our employees’ well-being, fostering an environment where every individual is valued and respected. We celebrate the diversity of our team, and are committed to fostering a culture of inclusivity. Come as you are, be yourself, and let's grow together.

To learn more about life at LogicMonitor, check out our Careers Page.

What You'll Do:

LM Envision, LogicMonitor's leading hybrid observability platform powered by AI, helps modern enterprises gain operational visibility into and predictability across their IT stacks, so they can continue to deliver extraordinary employee and customer experiences. LogicMonitor has a layered approach to intelligence, where AI and Machine Learning is baked into every facet of the LM Envision platform to help IT teams improve efficiency, minimize alert fatigue, proactively predict trends, and maximize enterprise growth and transformation. 

Our customers love LogicMonitor's ability to bring cloud and traditional IT together into one view, as seen in minimal churn rates, expansion business, and exciting new customer references. In fact, LogicMonitor has received the highest Net Promoter Score of any IT Infrastructure Management provider. LogicMonitor also boasts high employee satisfaction. We have been certified as a Great Place To Work®, and named one of BuiltIn's Best Places to Work for the sixth year in a row! 

As we enter this next phase of growth, we are in search of an experienced enterprise B2B Product Marketing Leader, with a history of delivering successful launches and taking on legacy incumbents and emerging markets. As Vice President of Product & Solutions Marketing, you will have the opportunity to lead the positioning of LogicMonitor as the market-leading cloud-based infrastructure monitoring and observability platform for enterprises. Reporting to the Chief Marketing Officer, you will be in a position with high visibility to LogicMonitor leadership. As a crucial member of the team, you will use your experience as a senior leader to work across the organization to understand and position the value of our platform, while championing the voice of the customer.

Here's a closer look at this key role:

  • Build out and lead a Product & Solutions Marketing team that will work in tight orchestration with LogicMonitor’s Executive Leadership Team, Product Management, Marketing, and Training and Enablement teams to deliver the following:
    • Partner with the CEO, CMO, CPO, CCO and other executive team members to develop and refine LogicMonitor’s platform and product value messaging.
    • Inform and drive comprehensive messaging, positioning, and packaging strategies across all channels, ensuring consistency and maximum market impact for product releases, lead generation, and revenue growth. Work tightly with product management to define appropriate product packaging for tight product marketing integration.
    • Collaborate cross-functionally with Marketing, Field Enablement, and other teams to ensure consistent amplification of product messaging across all channels and campaigns, contributing to content creation through the entire marketing funnel and ensuring the website reflects up-to-date platform capabilities and positioning.
    • Contribute to revenue growth and demand generation by owning product-related content that is used in demand generation campaigns.
    • Deliver ‘better together’ messaging with key technology partners including AWS, ServiceNow, Cisco, Microsoft Azure, and more.
    • Contribute to repeatable and consistent product launch processes. Collaborate across the company, notably with the Product, Engineering, Marketing, Sales, and Customer Success teams.
    • Lead Analyst Relations and Competitive Market Intelligence programs. Build and maintain strong relationships with industry analysts and influencers, gather and analyze market intelligence, and provide strategic insights to drive Marketing, Product, and GTM decisions. Implement a CI strategy to support positioning and help LogicMonitor stay ahead of and differentiate from the competition
    • Serve as key spokesperson to LogicMonitors customers, prospects, partners, and analyst communities on topics related to the product roadmap, competitive positioning, and customer success.
    • Lead a geographically distributed and growing team, spanning product and solutions marketing, competitive marketing, customer marketing and analyst relations. Develop and deliver differentiated company and product/platform positioning, packaging, pricing, and messaging that drives market success.
    • Lead Customer Marketing initiatives, including customer engagement programs, nurture programs, and advisory boards. Work with Corporate Marketing to ensure consistent and effective storytelling across PR and AR channels, highlighting customer success and platform value
    • Develop the themes and content execution for strategic company marketing events, including LogicMonitor’s annual user conference, Company and Sales kickoff events, and more.
What You'll Need:
  • Bachelor's degree, or global equivalent, in an IT, business, or product/engineering field.
  • 15+ years of relevant experience within Product/Solutions Marketing and/or Product teams, with core experience specifically in Product Marketing for B2B SaaS.
  • 10+ years of experience building, managing, and mentoring high performance teams.
  • High level of technical proficiency with the ability to deliver product-focused content marketing collateral to build awareness, an active online presence, and industry thought leadership.
  • Proven ability to quickly understand complex product functionality and technical concepts, lead a team, as well as be hands on, to deliver on a variety of cross-functional programs and projects.
  • Prior experience marketing B2B Enterprise products to Business and IT personas.
  • Skilled writer with the ability to craft, review, and edit compelling messaging across a variety of formats (web, presentations, whitepapers, collateral, etc).
  • Seasoned and engaging presenter to internal and external audiences across a range of forums (analyst and press briefings, customer meetings and forums, keynote presentations at large scale, product launch webcasts, podcasts, and more).
  • Ability to articulate, enable, and lead internal teams to execute against repeatable processes.
  • Demonstrated ability to hire, ramp, and scale high-performing teams, and manage PMM talent.
  • Strong collaboration skills across Marketing, and with cross-functional teams in Product, Customer Success, and Sales.
  • Positive and energetic with a keen sense of urgency and results orientation.
  • Experience in Observability, IT Operations, Networking, Logs, or other closely related data-related SaaS desired.
  • Willing and able to travel up to 25% possible.

Benefits:

At LM we believe that a total rewards package should be built with the whole person in mind, so we’ve designed a total rewards package that’s almost as complex as you are. We want to support our employees to be healthy and happy!

Whether you’re working from home or one of our Centers of Energy, US benefits for LMers include but are not limited to: unlimited vacation, health, vision, and dental insurance, robust parental leave, a 401K with company matching, a monthly Work Well reimbursement, Employee Equity Program, Professional Development funds, unlimited opportunities for growth, and more.

We are committed to our employees' physical and mental health, and offer various wellness programs (including a Calm membership for you and your family!) as part of our holistic approach to employee success.

For more information on our benefits and culture, visit https://www.logicmonitor.com/careers

Residents of California, click Here to view our California Applicant Privacy Notice.

Anticipated Application Close Date: 08/05/2024

#LI-JP1 #BI-Hybrid #LI-Hybrid

LogicMonitor is dedicated to fostering a culture of transparency and fairness, including our commitment to pay transparency. We provide the base salary ranges for all positions posted within the United States. The base salary range displayed on the job posting reflects the minimum and maximum range for new hires. The actual base salary offered will be determined by work location and additional factors, including education, experience, interviews, job-related skills, and qualifications. 

As part of our holistic compensation philosophy, LogicMonitor also offers many competitive elements in our total compensation package for US employees, such as a variable compensation plan, an equity program for all full time employees, 401K matching, and other rewards. For more information on our benefits, see our careers page.

Base Salary Range
$300,000—$335,000 USD

Related Jobs

Senior Site Reliability Engineer

LogicMonitor - Santa Barbara, CA, US

Business Development Representative - German Speaking

LogicMonitor - London, GB

Competitive Intelligence Manager

LogicMonitor - Austin, TX, US

Principal UX Researcher

LogicMonitor - Austin, TX, US

Principal UX Researcher

LogicMonitor - Boston, MA, US
Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.