Senior Analyst (Marketing/Product)

Omio

Berlin, DE
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 05/07/2024
  • Website: omio.com
  • Company Address: Warschauer Platz, Berlin, 10245, DE

About Omio

We’re changing travel by empowering customers to go on journeys that move them.

Job Description

Company Description

At Omio, we are quickly changing the way people travel and we are growing at a fast pace. We're operating at worldwide level and expanding in new geographies.

Driven by our team of over 300 people from more than 45 different countries, Omio is changing the way we travel worldwide. With Omio you can compare and book trains, buses and flights anywhere in Europe, the US, and Canada with one simple search, on mobile, app or desktop. By offering transparent pricing and easy booking, Omio makes travel planning simple, flexible and personal.

With over 800 travel partners across Europe, the US, and Canada Omio is one of Europe’s fastest growing travel tech companies with 27 million monthly users on average. Omio has raised close to $300 million from renowned investors including Kleiner Perkins Caufield & Byers, Silver Lake Kraftwerk, Kinnevek and Temasek.

Job Description

As a Senior Analyst, you get a chance to work on some of the most impactful topics in the organisation across multiple teams such as Marketing, Product, Tech, Finance, and Commercial.

You will be contributing to our marketing & product strategies and influencing decisions at the highest levels to enhance customer experience and deliver growth and quantifiable financial impact.

A keen communicator, you will understand and take part in improving the full customer journey, highlighting strengths, weaknesses and opportunities for the business.

You will participate in defining our business metrics and KPIs by studying our product and marketing channels to identify trends and keep Omio ahead of the market.

Main Responsibilities:

  • Regularly share insights about our customer's behaviour & journeys to grow and optimise our marketing efforts as well as identify optimal communication channels and strategies
  • Define and analyse metrics that inform the success of marketing efforts (ROI, Retention, LTV, etc.) on a regular basis
  • Collaborate with Engineering and Marketing Teams to strategize, plan, execute, and measure Marketing projects every cycle
  • Partner cross-functionally across the organisation to inform on budgets, ROI measurement, and spend efficiency
  • Maintain and improve our marketing tracking and attribution systems (GTM, Adjust, and GA360)
  • Facilitate, support and inspire our company’s data-driven culture: produce reports that are actionable, dashboards that are diagnostic, and recommendations that enhance growth and enable informed decision-making.
  • At least 5 years of experience in a consumer e-commerce environment, of which at least 3 years in marketing analytics or in digital marketing in an analytics-heavy role
  • Degree in business, economics, mathematics, statistics, engineering, computer science, or similar
  • Able to own, steer with collaborators, and deliver entire projects from an abstract business idea to a functioning data solution
  • Strong intuition for business drivers combined with a data-driven mindset 
  • Experience analysing customer journeys, and building cohort reports
  • Experience with A/B or multivariate testing whether in a marketing or product context
  • You have strong communication and collaboration in successful projects partnering with cross-functional stakeholders including marketing managers, product managers, and engineers
  • You are fluent in English; additional languages are always valued at Omio

You comfortably work with the following technologies/languages/software:

  • SQL of any variant (Postgres, Bigquery, etc)
  • Experience with mobile measurement platforms and web tracking tools (e.g. Braze, Appsflyer, Adjust, GA360/GA4, Mixpanel, Amplitude, Snowplow)
  • Experience with cloud platforms such as GCP, Azure or AWS
  • Ideally be familiar with tagging management systems like Google Tag Manager (GTM)
  • Knowledge of R or Python for automation and data science workflows

What’s in it for you? #LifeAtOmio

  • Have an impact. With innovation and smart technology, we are changing the way people travel, and you too can have an impact on this ride.
  • A competitive and attractive compensation package
  • A diverse team of more than 45 nationalities

Diversity makes us stronger

We value diversity and welcome all applicants regardless of ethnicity, religion, national origin, sexual orientation, gender, gender identity, age or disability.

Intrigued? Apply here.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.