Growth Marketer

PlateJoy

San Francisco, CA, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 01/01/2021
  • Website: platejoy.com
  • Company Address: 1 Cambridge Center 5th floor, Cambridge, MA, 02142

About PlateJoy

Platejoy makes convenient healthy eating possible. PlateJoy is a food delivery service that aims to provide convenient healthy eating, 7 days a week.

Job Description

PlateJoy is building the technology to power disease prevention and treatment through digital nutrition programs that are more efficacious than drugs. We believe in the power of healthy food to change lives.
 
We’ve been featured in The New York TimesThe Today ShowBusiness Insider’s 50 Coolest Companies in America, Fast Company's Innovation by Design Awards, Forbes 30 Under 30 and more. You can learn more about what we do here and here.
 
We’re looking for a customer acquisition manager to join the PlateJoy team and be a key force in our growth! If you’re passionate about healthy eating and have experience in testing and scaling marketing channels, get in touch.

Responsibilities:

    • Research: Hunt down and own new channels and formats for acquisition, strategic partnerships and business development. Understand levers that could drive marketing ROI goals (especially in the consumer health space) and use data to identify the highest impact levers to meet your goals
    • Growth: Build, test, budget and scale consumer marketing channels, with a focus on SEM, Paid Social, Online Display, Affiliate and Influencer Marketing and Retargeting
    • Measurement: Optimize the campaigns towards target KPIs and attribution models, to uncover opportunities to improve customer acquisition efficiency
    • Reporting: Document findings with the rest of the team

Our Dream Candidate:

    • Has 3-5 years of demonstrated success owning digital acquisition channels
    • Is analytics-driven, with the ability to use data and third-party platforms to drive campaign insights and optimize program KPIs (User Growth, CPA efficiency)
    • Thrives on a small team when given extreme autonomy (we don't micromanage)
    • Is familiar with (and a user of) companies in the consumer food, health or wellness space

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.