Job Description
Marketing Category Analyst
Invodo has an immediate opportunity for a Marketing Category Analyst with data analysis skills and a business mindset
About Us & the Opportunity
Invodo is a venture-backed startup providing leading-edge eCommerce video syndication services to manufacturers and online retailers. Invodo syndicates the content consumers look for in making purchase decisions to over 1,000 eCommerce sites.
This is an ideal role for a candidate seeking to prove their ability in the analytical side of marketing as well as in planning and execution of programs. Key attributes are ability to make sound business recommendations based on data analysis, comfort with hands-on execution, and strong communication skills. The right candidate will have 2-3 years of work experience or be an entry-level candidate of exceptional caliber.
Principal Responsibilities
Using data from disparate internal sources (CRM, content management system and Web analytics) as well as external information, the analyst will develop a thorough understanding of Invodo’s strengths and weaknesses in target industries. The analyst will maintain category-specific dashboards of this data. In collaboration with Invodo executives, the analyst will develop strategies and programs to grow customer participation and involvement as well as Invodo’s market share and influence in each category. The analyst will then execute or aid in executing online and email marketing programs and influencing Sales to achieve maximum growth in each targeted category. Additional responsibilities may include customer and competitive analysis, data hygiene and maintenance, ad hoc list generation for programs, and other duties as the position evolves.
Start Date
Immediate.
Employment Type
Full Time
Location
Austin, Texas (Downtown Area)
Local candidates only
Compensation
Salary commensurate with experience
Stock options
Paid Health & Dental Insurance
Paid Vacation, Personal/Sick days
Requirements
Required Skills
• Proficiency in Microsoft Office applications with advanced Excel skills
• Ability to develop business insights from detailed analysis of data from multiple sources
• SalesForce.com and Google Analytics experience a plus
• Excellent communication and problem-solving skills
• Extremely proactive with a strong bias for action
• Curiosity and willingness to become a subject matter expert on multiple industries
• A strong work ethic and desire to work in a fast-paced, fun, demanding environment
• Bachelor’s Degree required
Required Work Experience
• 2-3 years work experience preferred
Education
Bachelor’s Degree required
