Director, Front-End & Service Delivery


Chicago, IL, US
  • Job Type: Full-Time
  • Function: Web/Graphic Design/Internet
  • Post Date: 06/22/2021
  • Website:
  • Company Address: 11 E. 26th Street Fl 15, New York, NY, 10010

About Persado

Persado is reinventing digital marketing creative by applying mathematical certainty to the words we use in marketing communications. Words, after all, are the foundational DNA of marketing. By unlocking the power of words, companies win every digital marketing moment, experiencing dramatic new brand engagement and revenue performance across every channel.

Job Description

Who We Are:

Persado is a high-growth, category-leading AI platform that helps data-driven executives – including CMOs, CXOs, CDOs, CFOs, and P&L owners – unlock a new lever of value creation by ensuring the right words are used at every customer interaction. Persado delivers hundreds of millions in incremental value to some of the biggest companies in banking, insurance, retail, telecom, healthcare and more. The Persado platform uses natural language generation, machine learning, and experimental design – powered by the world’s largest language knowledgebase of millions of tagged and scored words and phrases – to deliver a 41% average lift in conversion across customer engagement channels.Words matter. As organizations become more obsessed with personalization, Persado has proven that being able to deliver the right message is a core functional need for every company in the world – making the choice of words a multibillion-dollar blind spot across the enterprise. Persado is the only company with the technology and expertise to illuminate that blind spot in the enterprise customer experience and personalization stack.As an employer, Persado is committed to creating a place where everyone’s unique perspective is valued and where people can do their best work. We understand that our team members and our inclusive culture are what make Persado special and are the key ingredients to our continued growth. We believe in and live by our company vision and values. We invest time and resources in people-centric programs. We work hard as a team to innovate, deliver great value to our customers and partners and create a positive, productive place to work every day. And the impact shows in our above-benchmark employee engagement. We’re also proud to be named to Fast Company’s World’s Most Innovative Companies list in 2020 and Built In’s Best Places To Work in 2021.

What We Are Looking For:

We are looking for a Director, Front-End & Service Delivery, based in the Chicago area. In this position, you will play an essential role within Persado’s Operations department managing the teams responsible for asset production and delivery of integration services for large-scale customer communication campaigns across a range of online and offline channels for Fortune 500 customers.

This role requires a combined skill set of people management, design, development, and implementation, with deep and applied knowledge of SQL, HTML/CSS, Adobe CC Suite and JavaScript. The team’s work spans multiple channels such as web, display, Facebook, email, and direct mail. We are looking for a leader who can contribute hands-on expertise, identify opportunities for process and product enhancements, and implement processes, organizational changes, and tools to maximize the effectiveness of the team and quality of output. You will work closely with Solutions Consultants, Customer Success, and Content Strategists as well as QA Specialists and Persado’s Product department to set up and deliver our integrations with the world’s largest marketing platforms and clients. If you are interested in innovation and experienced in delivering services across large marketing platforms then join us in our quest to disrupt the creative industry.

Please submit a cover letter with your resume and a portfolio link if available.

What We Want You To Do:

  • Recruit, train, mentor, and motivate a team of highly-skilled Front-End Developers and Service Delivery Engineers based in multiple regions
  • Set up and configure multiple APIs and custom integrations with our client’s marketing platforms to deliver and serve content for Email, Web, Facebook, and Push channels
  • Ensure that the setup considers all client requirements from content data transfers to conversion tracking with third party analytics or CRM systems
  • Be the point of escalation for internal and external troubleshooting to support our clients’ customer communication campaigns
  • Ensure on-time and problem-free campaign integration and launches by working as part of a cross-functional team
  • Contribute to, develop, and implement process improvements to drive efficiency and quality while minimizing level of effort for a high volume of deliverables
  • Gather internal and customer feedback and propose product features for inclusion into our product roadmap
  • Stay current with industry standards and design best practices of a wide breadth of marketing channels
  • Research and implement testing/debugging and quality assurance best practices, tools, and processes that reduce the likelihood of errors and ensure consistency and quality of results
  • Create well-documented procedures wherever possible and enforce adherence to them
  • Use data from internal platforms to monitor goals and company objectives, manage productivity, and develop staffing forecasts

What We Want To See:

  • 2+ years of experience managing a team of developers, preferably in an agency setting
  • 3-5 years of hands-on experience in web design and web campaign management within enterprise marketing clouds (SFMC, Oracle, Adobe, Google) and web analytics and testing tools (Adobe Analytics, Google Analytics, Optimizely, Adobe Target, Google Optimize)
  • Strong proficiency with Adobe CC Suite is required
  • Knowledge of Sketch, InVision, Google Web Designer, and other graphic design/UX software
  • Familiarity with graphic design fundamentals
  • Strong proficiency with JavaScript code and related frameworks (jQuery and others)
  • Web advertising experience (e.g. social media, Adwords, mobile apps, remarketing)
  • Email marketing experience in building, navigating, and troubleshooting HTML templates that work across all major email platforms
  • Knowledge of responsive web design (RWD), cross-browser and cross email client testing platforms
  • Basic familiarity with any automation/QA frameworks like Selenium/SikuliX/Phantom.js, etc
  • Working knowledge of SQL and databases
  • Experience in scripting for web and excel (e.g Perl, Python, VBScript) is a plus
  • Excellent written and verbal skills in English
  • Customer-facing experience and ability to drive technical sessions a plus
  • A sharable Portfolio of previous design work is a plus
  • Educational background preferably in the fields of web design, computer science, engineering, or graphic design (with knowledge of coding)

Who You Are:

  • Excited to work alongside and lead a team by example and from experience
  • Able to manage multiple projects at once and adjust priorities as needed in a fast-paced environment
  • Adept at collaboration with a diverse team, comfortable working closely with members from other teams and explaining technical concepts to non-technical team members
  • Self-driven with the ability to take ownership of issues and follow through to resolution
  • Proactive communicator
  • Highly skilled in problem-solving and troubleshooting
  • Passionate in the way you convey solutions

What We Offer:

Achieve your life goals and work goals at Persado.

  • Competitive salary - We’re committed to equal pay with regular market rate salary adjustments
  • Generous Benefits Package globally
  • 401k to prepare for your future
  • Paid holidays and flexible paid-time-off
  • Persado Cares! 2 paid Volunteer days per year and charitable giving matching
  • Structured onboarding Continuous Learning & Development tied to a personalized career path
  • Diversity and Inclusion Initiatives: Persado is committed to fostering, cultivating and preserving a culture of diversity and inclusion. We continue to hire without regard to race, ancestry, place or origin, color, ethnic origin, citizenship, creed, religion, gender identity, sexual orientation, age, marital status, same-sex partnership status, family status, or disability.
  • All the gear you need to work smart

Valuing diversity at Persado means recognizing and respecting human differences and similarities. Persado is committed to diversity with respect to all aspects of employment. All decisions regarding recruitment, hiring, promotion, compensation, employee training and development, and all other terms and conditions of employment, will be made without regard to race, religious beliefs, color, gender identity, sexual orientation, marital status, physical and mental disability, age, ancestry or place of origin.

Classification: Public

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.