Associate Product Marketing Manager

Ada Support

Toronto, CA
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 05/28/2021
  • Website:
  • Company Address: 96 Spadina Ave, Toronto, Ontario CA

About Ada Support

Ada's AI-powered platform enables enterprise businesses around the world to automate an incredible customer experience that saves time, reduces cost, and strengthens support. Our industry-leading clients like Telus, Upwork and Shopify, trust us to harmonize humans and AI to deliver instant, empathic, and effortless customer engagement.

Job Description

We’re Ada. We’re an ambitious team based out of Toronto that enables businesses around the world to provide incredible customer service. Our AI-powered platform has automated more than 120 million+ conversations for companies like Shopify, TELUS, Upwork, and Zoom – and we’re just getting started.
You can learn more about the founding of our company here. Just as the field of machine learning continues to advance, so do we. And it is the passion of our people and dedication to our craft that continues to drive our dramatic growth.
We are inspired every day by the opportunity to pioneer a new industry, and welcome those who want to join us.
We are looking for a results-driven and collaborative Associate Product Marketing Manager to join our fast-paced, growing team. Reporting into the Senior Product Marketing Manager - Market Insights, the successful candidate will oversee our midmarket segment - understanding our clients, prospects and competitors in the segment and sharing those market signals with our product team to fuel our growth.

About You

    • You are curious, proactive, and you love to learn.
    • You are analytical and articulate.
    • You are adaptable and resourceful.
    • You can create structure and process to resolve ambiguity and deliver results.
    • You have 1-2 years experience in B2B SaaS product marketing or related experience. 


    • Become the expert on our market, and support research efforts to gain insight into what’s happening now and coming next in our space.
    • Get to know our products inside and out to deeply understand how Ada uniquely provides business value. 
    • Maintain a pulse on the competitive landscape so that you can identify market opportunities for Ada; communicate those learnings to our product team in a business case format, as well as to our client- and prospect-facing teams in partnership with revenue enablement.
    • Collaborate with sales to understand where we win and where we could improve our midmarket offering to accelerate our sales cycles and grow our market share.
    • Engage directly with our midmarket clients to understand how they use our product and report on the main drivers of loyalty, expansion, and churn - share those learnings internally as well as externally in client engagement and prospecting initiatives (in collaboration with adjacent marketing teams).
    • Distill midmarket insights from clients and prospects to identify and deliver new market opportunities, serving as the voice of the customer to our Product and Engineering teams;
    • Manage our review process to ensure our presence on G2, partner marketplaces, etc. sends a positive signal to the market.
About Us
Ada is a rapidly growing digital first company in a thriving AI ecosystem. We optimize our communication, collaboration and generally, the way we work for the digital world instead of in-person. With flexible working hours, together we'll determine a schedule that fits your style and the requirements of your role.
We are backed by world-class investors, including Accel, FirstMark, Bessemer Venture Partners and Version One. We provide our employees with competitive compensation, great health benefits, and ownership in our company. Our work is rooted in authenticity, courage, empathy, and simplicity. We use these values to create a culture that encourages groundbreaking results, career progression, and community investment.
Ada is an equal opportunity employer. In fact, diversity is what drives our success – it’s at the core of how we hire, communicate, and work. Like our Platform, we are inclusive to all, and combine our diverse backgrounds, skill sets and thinking to build the best experiences for our clients and their customers.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.