Program Manager, Integrated Marketing, PMO

New Relic

San Francisco, CA, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 04/24/2021
  • Website:
  • Company Address: 188 Spear Street Suite 1200, San Francisco, CA, 94105

About New Relic

New Relic is the industry’s largest and most comprehensive cloud-based observability platform built to help customers create more perfect software. The world’s best software and DevOps teams rely on New Relic to move faster, make better decisions and create best-in-class digital experiences.

Job Description

Your Opportunity

New Relic’s Marketing PMO is looking for a Program Manager passionate about providing creative & content planning, project management, and operational support across our integrated marketing campaigns. You will play a meaningful role in bringing this work to life, driving cross-functional collaboration to ensure that strategy, processes, and results support the overarching objectives of our company and department programs, such that they are well executed and delivered to achieve stated goals.

Reporting to the Sr. Program Director in the Marketing PMO, this role will work directly with leadership and teammates from across marketing: PMM, Demand Generation, Content Marketing, Creative, Field Marketing, Corp Comms & PR, Social, DevRel, and more. You will be responsible for leading intake, workload balancing, tracking program & project deliverables, and collaborating with internal and external partners to ensure the success of our marketing campaigns, on time and within budget.

We're looking for someone who is up for doing more than handling asks or simply bringing team members to a table to discuss work, take notes, and update schedules. Successful Marketing Program Managers at New Relic are strategic problem-solvers who get results through influence at the executive and team level, innovative thinking, and effective change management. They’re self-starters and driven. They are passionate about empowering people and enabling teams to do their best work by stepping in to drive planning, overcome roadblocks, and push work forward. We apply the right amount of process and governance based on the corporate objectives, business context, and capability level.

What You’ll Do

As a Marketing Program Manager, you will drive impact by establishing team processes and communications that enable all Marketing teams to deliver results and impact efficiently, while helping improve our integrated marketing planning and process. The Marketing department will rely on you to ensure all parties are aligned with the prioritized work, know their next steps and ultimate impact on the company and team’s success. You are the source of truth.

You will:

  • Be an active participant in strategic marketing planning sessions to flesh out vital campaign and/or launch briefs and update roadmaps.
  • Develop collaborative relationships with other Marketing teams and internal partners, building consensus in a highly ambiguous, fast-paced environment.
  • Run all intake across the Marketing organization via the team’s project management tool, Asana.
  • Review projects via briefs and schedule scoping meetings as needed.
  • Set up and maintain up-to-date project work plans and editorial calendars, and revise as appropriate to meet changing needs and requirements.
  • Identify resources needed and assign individual responsibilities while balancing the workload of the team.
  • Lead day-to-day operational aspects of the program and underlying projects, using weekly team meetings to align.
  • Work with the Sr. Program Director to build a unified view of the global marketing portfolio of campaigns and programs, and maintain an integrated marketing calendar/roadmap.
  • Provide weekly status updates to program and project owners.
  • Effectively apply the PMO team’s methodology and enforce project standards.
  • Assist in building and/or updating decks as needed to drive exec reviews and status updates.
  • Preemptively identify and manage risks, raising issues when needed to remove blockers.
  • Ensure project briefs, documents, and files are complete, current, and stored appropriately on our Marketing shared drive.
  • Establish and maintain relationships with external contractors/partners/vendors and handle contracts and internal procurement processes.
  • Provide project management for other high-priority Marketing projects as needed.
  • Support other process improvements associated with integrated planning and execution of programs.

Your Qualifications


  • 5+ years of program management experience with integrated marketing work.
  • Strong leadership capabilities to advise on goal setting, developing roadmaps, and resource planning to teams working through sophisticated programs and launches.
  • Proven experience working with and knowledge of the following department operations and production: Creative, Demand Generation, Content Marketing, Product Marketing, Courage Comms/PR, Community, and Social Marketing.
  • Business insight and ability to make good judgments and decisions based on information available.
  • Ability to analyze and implement processes and procedures to improve efficiency and effectiveness.
  • An entrepreneurial demeanor and self starter with demonstrated ability to achieve bold goals despite opposing priorities.
  • Multiple experiences establishing relationships across an organization with teammates at all levels and managing up as needed.
  • Proficient in program management fundamentals — team building, role definition, risk management, work breakdown, project tracking, etc.
  • Excellent written and oral communication skills that provide the necessary context, analysis, and recommendations to drive action.
  • Experience working with project management tools, such as Asana, Jira, DivvyHQ, etc.
  • Experience in marketing enterprise technology - Software as a Service - with a B2B focus.
  • Understanding of digital marketing funnel and lead management.
  • Understanding of an engineer's role and the developer community.

Please note that visa sponsorship is not available for this position.

Our Office

Our office is in the tech-rich urban center of San Francisco, with easy commute access and a plethora of good eats. We provide competitive compensation, equity, and big-company benefits (medical, dental, etc.)—all while maintaining the energy, agility, and fun of a start-up.

About Us

New Relic (NYSE: NEWR) is a cloud-based observability platform that gives developers, engineers, operations, and management a clear view of what’s happening in today’s complex software environments. So they can find and fix problems faster, and deliver delightful experiences for their customers. That's why the world’s best engineering teams rely on New Relic to visualize, analyze, and troubleshoot their software. It’s the simplest, most powerful cloud-based observability platform, built to create more perfect software. All from one place.

Founded in 2008, we’re a global company passionate about building a culture where all employees feel a deep sense of belonging, where every ‘Relic’ can bring their whole self to work and feel supported and empowered to thrive. We’re consistently recognized as a distinguished employer and are committed to building world-class products and an award-winning culture. For more information, visit

Our Hiring Process

New Relic takes seriously our stewardship of the data of our thousands of customers worldwide. In compliance with applicable law, all persons hired will be required to verify identity and eligibility to work and to complete employment eligibility verification.

We will consider qualified applicants with arrest and conviction records based on individual circumstances and in accordance with applicable law including, but not limited to, the San Francisco Fair Chance Ordinance.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. New Relic does not accept unsolicited headhunter and agency resumes, and will not pay fees to any third-party agency or company that does not have a signed agreement with New Relic.

New Relic is an equal opportunity employer. We eagerly seek a diverse applicant pool and hire without regard to race, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities (or disability), age, sexual orientation, veteran status, or any other characteristic protected by law.

Interested in the details of our privacy policy? Read more here:

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This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.