Digital Marketing Manager


United States of America / Remote
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 04/06/2021
  • Website:
  • Company Address: 5913 Blackwelder St, Culver City, CA, 90232, US

About Replicated

Replicated is the modern way to ship on-prem software. We give SaaS vendors a container-based platform for easily deploying their cloud-native applications inside customers'​ environments. Because security and control still matter.

Job Description

Replicated is the modern way to ship on-prem software. We give software vendors a container-based platform for easily deploying their applications inside customers'​ environments.
The culture at Replicated is entrepreneurial, fast-paced, and engineering oriented. We value creativity, thoughtfulness, and innovation. With these values in mind, the digital marketing manager will work with the Director of Demand Gen to create and execute multi-channel demand gen campaigns.

What you'll do:

    • Design, plan, manage, and optimize integrated digital campaigns across multiple channels including, but not limited to: email marketing, social advertising, content syndication, SEM, and paid digital
    • Identify opportunities to accelerate conversion within the marketing and sales funnel
    • Monitor and report on campaign performance with granular tracking across relevant KPIs, including but not limited to impressions, clicks, web visitors, video views, collateral downloads, leads, initial sales conversations, and revenue
    • Create impactful nurture programs to improve conversion rates from leads to opportunities
    • Collaborate and partner with SDRs to accelerate conversion and optimize inbound and outbound tactics
    • Work directly for the Director of Demand Generation for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales


    • 3+ years experience in digital marketing
    • Experience in developing multi-channel creative campaigns including: execution of email marketing, social advertising, content syndication, SEM, and paid digital
    • Ability to track campaign performance and associated spend down to the most granular details while providing roll-up reporting to senior management
    • Firm understanding of the buyer’s journey

Must have:

    • Experience with marketing and email automation tools
    • B2B marketing experience

Good to have:

    • Hubspot experience
    • Cloud computing B2B experience including knowledge of Kubernetes and ecosystem
About Replicated:
Replicated provides the tools for software companies to operationalize and scale the delivery of their Kubernetes-based applications to enterprise customers using a “modern on-prem” methodology. We're working to improve the overall state of Enterprise Software by making it simpler for innovative teams to sell to large Enterprise customers without shifting focus away from their core products. 
We are a Series-A stage startup with great customers, including HashiCorp, UiPath, Snyk, Sysdig, CircleCI, Puppet and many others. We care a lot about automation, and strive towards continuous deployments of our microservice repos on each merged pull-request.
We're a small team led by two insightful and dedicated founders, who were early to recognize that container orchestration could become an essential tool for businesses of all sizes. Almost half of the Fortune 100 companies already manage applications using Replicated, and customer satisfaction and retention is very high.
Our open-source KOTS (Kubernetes-off-the-shelf) project is a good example of our work. 
Replicated is an equal opportunity employer committed to cultivating an efficient, respectful workplace. We provide strong health and dental benefits, mandatory vacation, and are eager to advance the skills and careers of our employees. We encourage applicants of all backgrounds and we work to make sure that all team members have an equal opportunity to succeed.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.