Communications, Associate Director, Bumble App

Bumble

Austin, TX, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 03/29/2021
  • Website: bumble.com/
  • Company Address: , Austin, Texas

About Bumble

Bumble is the first app to bring dating, friend-finding, and career-building into a single social networking platform.

Job Description

We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. Bumble is an equal opportunity employer and welcomes everyone to our team. If you need reasonable accommodation at any point in the application or interview process, please let us know.
 
In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
 
Bumble is looking for an experienced Communications, Associate Director to join our growing team. This role will take the lead on consumer PR for the Bumble app in the United States and work closely with our teams across numerous international markets.  We’re looking for someone who is passionate about Bumble and the work we’re doing to empower women and challenge gender dynamics. The candidate we’re looking for will have extensive experience in communications or PR roles that work cross-functionally with marketing, brand, partnerships, community and product teams to bring campaigns and announcements to life.  The Communications Associate Director will work closely with teams in the United States and around the world to build, adapt and execute campaigns, driving positive coverage that drives awareness and education for Bumble. You will be developing, drafting and executing communications plans, managing press relationships and briefing spokespeople. This candidate will be highly motivated and detail-orientated with a deep understanding of the media landscape on a national, regional and local level.
 
We are a small, high-impact team looking for a team leader and team player who is adept at overseeing multiple projects at once and feels confident working independently. This role will be based in Austin reporting to the VP, Global Communications. Ability to travel (in accordance with government guidance) and attend events outside of work hours, as needed. 

KEY RESPONSIBILITIES:

      • An always-on consumer PR plan:
      • Build timely strategic PR-led campaigns that showcase the company’s mission and values based on key company insights
      • Create and execute PR outreach plans in support of the company’s brand, marketing, talent, partnership and product launches
      • Manage external agencies and internal resources to develop integrated campaigns (briefing, providing strategic feedback, production)
 
    • Effectively manage the team on the ground: 
    • Lead, manage, and inspire a small team; create a culture of collaboration & learning
    • Set quarterly objectives / goals for local team members and agencies and problem solve and strategize to deliver against goals/ key KPIs
    • Support global teams in determining hiring requirements and roadmap for the region

KEY ACCOUNTABILITIES:

    • Driving press coverage that educates and makes Bumble relevant for consumers across the United States.
    • Generating compelling media narratives and pitch ideas that can be replicated across multiple markets.
    • Identify media opportunities aligned with business priorities (major events, seasonal moments, etc) and deliver campaigns or activations against them, and plan and manage creative and strategic national marketing campaigns alongside always-on marketing efforts.
    • Managing and building relationships with journalists in the United States.
    • Represent the Comms team in planning and strategy with business and product teams to ensure we’re telling the best story possible for the brand.
    • Drafting messaging and media strategies to amplify announcements, product launches and updates, partnerships and campaigns. 
    • Analyzing consumer insights to translate them into compelling stories.
    • Preparing communications materials and briefings for key spokespeople. 
    • Managing day-to-day agency support, including budget accountability. 
    • Responding, routing and escalating press inquiries.
    • Monitoring and reporting on the impact of communications work, as required.

EXPERIENCE WE ARE LOOKING FOR:

    • Proven experience in consumer communications and PR
    • Excellent written and verbal communication skills
    • Ability to build strong relationships with internal and external stakeholders
    • Experience in leading major projects 
    • Flexible to adapt to changing priorities and able to work to tight deadlines
    • Experience in managing individuals and agencies, building teams/networks and communicating across time zones
    • A strong understanding of all media platforms 
    • Comfortable with regional travel to meet with local agencies + teams and attend activities (when needed)
    • A strong believer in Bumble’s brand vision and values
    • Able to work as an individual as well as a team player 
    • Meticulous attention to detail and strong organizational skills

ABOUT YOU:

    • Bachelor’s degree or higher
    • You are positive and committed with a 'can-do' attitude and a flexible approach
    • You are a self-starter who can work independently in a fast-paced environment 
    • You are self-directed and engage in media opportunities with a sense of urgency
    • You are organized and with an eye for detail 
    • You are able to work within tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives 
    • You are able to work cross-functionally across teams, time zones and cultures 
    • You are deeply passionate about Bumble’s brand vision and values: kindness, growth, respect, accountability, courage and equality
COVID-19
 
With over 600 staff in 10+ countries all working remotely during the time of COVID-19, we’ve worked hard to adapt and support our teams during this challenging time, including:
 
* Flexible working hours
* Streaming free, live yoga & meditation sessions each week, as well as a full weekly timetable of free online exercise classes
* ‘Random Coffee’ - connecting staff across the globe in pairs once a week to get to know each other over a video chat
* ‘First Fridays’ - meal delivery for a remote lunch with your team once a month
* Employee Support Fund for those whose households are experiencing financial hardship due to COVID-19
* Written resources to guide employees through this challenging time
* You will also be taken through a fully digital onboarding process!
 
Please apply by submitting your resume along with a cover letter explaining your potential impact on Bumble and why you’re the ideal candidate for this role! As growth is one of our core values, the ideal candidate will be able to strategically make data-driven decisions to drive Bumble's success and growth.
 
To learn more about life at the Bumble Hive, click here: https://thebeehive.bumble.com/careers/
 
Applicants are expected to have current work authorization in the country that the role is located.
 
About Bumble app: Bumble, the women-first dating and networking app, was founded by CEO Whitney Wolfe Herd in 2014. Bumble connects people across dating (Bumble Date), friendship (Bumble BFF) and professional networking (Bumble Bizz). No matter the type of relationship, women make the first move on Bumble. Bumble is built on the importance of equitable relationships and how crucial they are to a healthy, happy life. They've built their platform around kindness, respect, and equality – and their community plays an important part in that. Bumble holds its users accountable for their actions and has zero tolerance for hate, aggression, or bullying. Bumble is free and available worldwide in the App Store and Google Play.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.