Paid Social Manager

Grammarly

San Francisco, CA, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 04/04/2021
  • Website: grammarly.com
  • Company Address: 548 Market Street, #35410, San Francisco, CA, 94104

About Grammarly

Grammarly’s digital writing assistant helps more than 20 million people write more clearly and effectively every day. In building a product that scales across multiple platforms and devices, Grammarly works to empower users whenever and wherever they communicate.

Job Description

Grammarly is continuing to grow our team during the COVID-19 pandemic, conducting fully remote hiring and onboarding processes. All Grammarly team members can work remotely until August 2021. Read more about how we’re supporting our team and communities.

The opportunity 

Grammarly empowers people to thrive and connect, whenever and wherever they communicate. Every day, 30 million people around the world use our AI-powered writing assistant. All of this begins with our team collaborating in a values-driven and learning-oriented environment. 

To achieve our ambitious goals, we’re looking for a Paid Social Manager to join our Acquisition Marketing team. The person in this role will manage and optimize our direct response and brand awareness Facebook campaigns. They will own new paid social channel testing and work on long-term strategic projects for the channel, which will include audience segmentation, creative testing, and full funnel testing.

Your impact

As Paid Social Manager, you’ll have the opportunity to be part of a highly effective Acquisition Marketing team. You’ll take on the management of the paid social program and be responsible for continuing to scale and optimize it, as well as expand to untested channels. You’ll run a variety of complex tests in the search for growth wins. Coming in with a problem-solving mindset will be key to finding incremental wins and identifying opportunities for optimization.

In this role you will:

  • Manage and optimize our Facebook ads program.
  • Prioritize, design, and implement experiments.
  • Optimize and scale both direct response and top of funnel campaigns.
  • Prioritize and explore new channel testing in search of scalable wins, which may include Twitter, Pinterest, Reddit, and others.

We’re looking for someone who

  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Has strong experience with Facebook ad management. 
  • Possesses a clear handle on A/B testing and has experience running testing frameworks.
  • Has an understanding of and experience with driving results through both direct response and brand advertising.
  • Communicates clearly and concisely and builds positive working relationships across functions.
  • Demonstrates advanced data-analysis skills and an understanding of web-tracking principles.
  • Can develop a prioritization framework and execute on it.
  • Understands marketing metrics and fundamentals and possesses easy fluency in how different metrics affect one another.
  • Crafts effective ads that appeal to various customer segments and align with channel best practices.

Support for you, professionally and personally

  • Professional growth: We hire people we trust, and we give team members autonomy to do their best work. We also support professional development with training, coaching, and regular feedback.
  • A connected team: Grammarly builds a product that helps people connect, and we apply this mindset to our own team. We have a highly collaborative culture supported by our EAGER values. We also take time to celebrate our colleagues and accomplishments with global, local, and team-specific events and programs.
  • Comprehensive benefits: Grammarly offers all team members competitive pay along with a benefits package that includes superior health care. We also offer ample and defined time off, catered lunches, gym and recreation stipends, admission discounts, and more.

We encourage you to apply

At Grammarly, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Grammarly will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. Grammarly is an equal opportunity employer and participant in the U.S. Federal E-Verify program.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.