Paid Media Manager - Lookfantastic & Skinstore - US

The Hut Group

New York City, NY, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 02/16/2021
  • Website: thg.com
  • Company Address: Voyager House, Chicago Avenue, Manchester, M90 3DQ

About The Hut Group

THG has grown from a start-up business to a global digital commerce group, fast becoming one of the world’s leading beauty and wellbeing online retail organisations.

Job Description

About us:

The Hut Group, THG is one of the world’s fastest growing and largest online retailers. We have over a decade of experience building and growing brands in the Beauty and Wellness sectors, in over 160 markets. We create brilliant digital brand experiences and our in-house team design, develop and build a bespoke proprietary technology platform that is used by hundreds of millions of people worldwide. With a world-class business, a proprietary technology platform, and disruptive business model, our ambition is to be the global digital leader.

Our culture is fast-paced and ambitious – we like to move twice as fast others believe to be possible. This belief is a fundamental part of the DNA that has supported our incredible growth. Our people are our strength and we have over 4,000 diverse, smart thinkers across the globe who are encouraged to think creatively and empowered to turn their ideas into actions.

To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey.

About the Division:

Lookfantastic is Europe’s No1 Online Destination for Premium Beauty. Our mission is to empower people globally to look and feel fantastic every day. To enable us to do this we have offices across the UK, Europe, America and Australia filled with passionate beauty fanatics who are committed to delivering rapid growth in this exciting industry. We work with over 800 of the world’s greatest beauty brands such as MAC, Kerastase, GHD, Tom Ford and YSL to bring our customers the widest offering of beauty products from around the globe. Passion, innovation and commitment are key characteristics in this ever expanding team as we strive to become the Worlds No1 Online.

About the Role:

Reporting in to the Performance Marketing Director, you will be responsible for leading regional paid media operational tasks, optimizations and budget management across a range of activities, including platforms such as Google, Bing, Yandex, Baidu and Facebook. The role will be based in NY.

Key responsibilities will include:

    Ensuring performance across all regional paid media activity
    Delivering reporting and actionable insights back in to the territory teams
    Use data driven insights to quickly iterate and methodically improve results day on day, week on week and month on month
    Specifics of account management and optimization include Campaign structure, keyword research, keyword management, keyword bidding, ad copywriting and testing, search content integration, related search strategies, landing page testing, and any other core capability required to maximize results, drive volume, and hit targets.
    Working with our in-house design team on banner and ad creation
    Constant optimization of campaigns to agreed revenue and ROI targets
    Managing daily paid campaign spend to ensure optimum campaign performance
    Conducting competitor research and analysis
    Reporting and analysis to show impact of work. Supporting the Performance Marketing Director with strategic direction using this data

Requirements

    Proven experience in a Paid Media role, either agency or in-house
    Experience in working towards defined revenue and marketing KPI targets
    Strong competency in working with data and an ability to present these as insights to the wider management team
    Team player – able to collaborate across functions
    Initiative – able to think outside of the box and present solutions to business challenges across the function

Benefits

    Competitive pay
    Company bonus scheme
    Medical, dental, vision and commuter benefits
    401K with 5% company matched
    Employee discounts


Unfortunately, due to the high volumes of applications our opportunities attract, we are sometimes unable to respond to every application. If you haven't heard from us within 14 days of applying, please consider your application to have been unsuccessful on this occasion. Should you have any specific questions about this or other applications for positions within THG please contact one of our Talent team to discuss further.

THG is an equal opportunity employer. We prohibit discrimination based on age, color, gender, disability, national origin, race, marital status, religion, sex, sexual orientation, and any other protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.