Job Description
About The Hut Group
THG is one of the world’s fastest growing and largest online retailers. We have over a decade of experience building and growing brands in the Beauty and Wellness sectors, in over 160 markets. We create brilliant digital brand experiences and our in-house team design, develop and build a bespoke proprietary technology platform that is used by hundreds of millions of people worldwide.
With a world-class business, a proprietary technology platform, and disruptive business model, our ambition is to be the global digital leader.
Our culture is fast-paced and ambitious – we like to move twice as fast others believe to be possible. This belief is a fundamental part of the DNA that has supported our incredible growth. Our people are our strength and we have over 4,000 diverse, smart thinkers across the globe who are encouraged to think creatively and empowered to turn their ideas into actions.
To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey.
The Role:
Working within the Myprotein N&EE territory team, reporting to the Country Manager for Denmark the Marketing Executive will work alongside the rest of the Danish territory team and central Influencer team to deliver successful influencer outreach, Onboarding and support with marketing campaigns for Myprotein Denmark.
The successful candidate will be a proactive, creative and hardworking individual who’s passionate about influencer marketing and social media. They will be an excellent communicator with the ability to build solid relationships both internally and externally, as well as having strong negotiation and organisational skills.
Responsibilities will include but not limited to:
Research and identification of suitable influencers across various categories including Fitness, Fashion, sport and Lifestyle to drive performance and sales for Myprotein Denmark.
Part ownership of the Myprotein Denmark Influencer Database.
Complete end-to-end relationship management with influencers, from initial outreach emails to processing payments.
Input into creative campaign ideas and strategies to build global brand awareness.
Use tools including Excel and Google Analytics to analyse and report on influencer performance.
Liaise with Content, Social, Campaign and Digital teams to execute 360 marketing campaigns and amplify influencer coverage.
Part ownership of the social media channels for Denmark
Support the PR Team with ad hoc tasks, including the organisation and management of PR events.
Requirements
Degree in Marketing (Preferred but not essential)
Must have Danish language skills both written & spoken to native level
Experience within Influencer Marketing desired (1-2 years)
A genuine interest in health, wellbeing, fitness and an ambition to be at the forefront of this exciting area of digital marketing
Interest in the health, fitness, nutrition market in Denmark is desired.
An understanding of how influencers can play a key role in building brand awareness, affinity, content creation and driving commercial value for brands
Knowledge of both current and emerging global platforms including but not limited to Instagram, Facebook, YouTube, TikTok etc.
Outstanding communication, negotiation and organisational skills
A proactive self-starter with a problem-solving attitude and the ability to meet deadlines
Benefits
Competitive salary
Company pension scheme
Onsite Doctor
Employee discounts
Company bonus scheme
Unfortunately because of the high volumes of applications our opportunities attract, we are sometimes unable to respond to every application. If you haven't heard from us within 14 days of applying, please consider your application to have been unsuccessful on this occasion. Should you have any specific questions about this or other applications for positions within THG please contact one of our Talent team to discuss further.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
