Senior Sales Engineer

Zeta Global

Boston, MA, US / New York City, NY, US / Scottsdale, AZ, US / Denver, CO, US / Nashville, TN, US / Atlanta, GA, US / Minneapolis, MN, US / Dallas, TX, US / Chicago, IL, US / Austin, TX, US / Charlotte, NC, US
  • Job Type: Full-Time
  • Function: Sales
  • Post Date: 12/19/2020
  • Website:
  • Company Address: 185 Madison Avenue 5th Floor, New York, NY, 10016

About Zeta Global

Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth.

Job Description



Sales Engineer (SE) is expert navigator for the Sales and Services Team to support closing sales and expanding existing engagements by translating technical solutions into clear business outcomes and organizational benefits.  The SE is an evangelist, expert, and champion of technology /solution/platform/product capabilities, synthesizing the product features and functions into benefits for each client.  Teaching clients and prospects, Tailoring the solution outline, removing barriers to gain client acceptance. SE is responsible for supporting sales and client services teams by conducting a through needs assessment, tapping into all resources and company subject matter experts to arrive at a recommendation. This role is the key strategic advisor, attending pitches, defining solutions, structuring pilots, and delivering technical expertise with clarity and credibility. 


What Sales Engineer Does:

  • Become subject matter expert on products, client usage, benefits, implementation, competition, and positioning.
  • Articulate product positioning to both business and technical audiences and support sales in effectively positioning solutions against and/or in cooperation with competitive and partner offerings.
  • Deliver professional, expert level product demonstrations throughout the sales process to help customers and prospects experience solutions and associate them with business goals and benefits.
  • Understand the client’s business objectives fully to recommend a solution that delivers value. This includes but is not limited to evaluating marketing programs across paid and owned channels, 1st and 3rd party data integration, eco-system partner connections, and technology vendor requirements.
  • Guide the documentation of customer functional requirements and proposed roadmap to meet client goals. Consult with Client Services, Product Management, Engineering and other teams to ensure delivery of appropriate solutions within specified target.
  • Contribute to RFP/RFI and Industry Evaluation responses to provide the most complete, accurate, and positive representation of company offerings possible.
  • Guide next vs now by providing feedback to Product Team on potential new capabilities and approaches based on client questions and feedback.


Who Sales Engineers are:

  • Addicted to learning. Current with latest industry trends and best practices and able to interpret and connect those into opportunities for company solutions. 
  • An Interpreter. Able to outline, document and diagram technical content in a way that engages the audience and creates understanding.  Beyond just teaching but conveying with passion and credibility that communicates and persuades.  Comfortable and able to create slides, and abandon them when needed in favor of the whiteboard. 
  • Orchestrator of the show. Proven ability to project manage requirements gathering and solution design, to create a story that clearly addresses the client requirements and positions company as a key partner. 
  • Comfortable talking to anyone, about almost anything.  At ease presenting in formal situations, but also engaging in more informal unstructured settings.  Ability to read the room and adapt to find approaches that work to deliver sales goals more often.
  • Willing and able to travel 50% of time or more as needed to be ‘in the room’ with clients and sellers. (In normal times – today we are running all demos virtually)
  • Proven record of working across peers and departments both in-person and remote, outside of formal reporting structure.
  • Able to share proven and successful best practices, materials, and approaches to make all sales, product, and marketing efforts more productive and successful.
  • Special Forces. Key collaborator to critical client sales engagements.  Proverbial ‘Whale Hunter’ providing fully customized, enterprise level engagement pitch for the largest most important deals. 

Desired Background Requirements / Experience of SE’s:

  • 5+ years of experience in a presales or presales and customer service position.
  • Experience in technical sales, sales engineering or consulting on adtech / martech systems/processes, programmatic marketing, data management platforms (DMPs), ad serving technologies (DSPs) and/or advanced analytics products.
  • Strong technical aptitude to learn new products and features, evaluate customer needs and recommend technical solutions. Thorough understanding of integration technologies and approaches (API, tagging, plug-ins, etc).
  • Customer Service experience, working directly with clients delivering a technical product, reporting, insights, analytics, in a contractual engagement that includes both performance, reporting and consultative deliverables.
  • Direct Client experience, working with/for senior members of Marketing, IT, Analytics, and Procurement.
  • Experience working for or with a media agency.
  • Experience working for a data company.
  • Experience working with a consulting group.


About Zeta Global
Zeta Global is a  data-powered marketing technology company with a heritage of innovation and industry leadership. Founded in 2007 by entrepreneur David A. Steinberg and John Sculley, former CEO of Apple Inc and Pepsi-Cola, the Company combines the industry’s 3rd largest proprietary data set (2.4B+ identities) with Artificial Intelligence to unlock consumer intent, personalize experiences and help our clients drive business growth.

Our technology runs on the Zeta Marketing Platform, which powers ‘end to end’ marketing programs for some of the world’s leading brands. With expertise encompassing all digital marketing channels – Email, Display, Social, Search and Mobile – Zeta orchestrates acquisition and engagement programs that deliver results that are scalable, repeatable and sustainable.


Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firm

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.