Entrepreneur in Residence

Labster

India
  • Job Type: Full-Time
  • Function: Professional Svcs
  • Post Date: 04/06/2021
  • Website: labster.com
  • Company Address: Danneskiold-Sams√łes Alle 41, Copenhagen, 1434

About Labster

Labster is a fast moving, award-winning company that focuses on revolutionizing the way science is taught to students all over the world. Our platform offers a Virtual Laboratory provided as a supportive curriculum based e-tool where students can work with real-life challenges in an online environment that simulates reality.

Job Description

This is a unique opportunity for you to transform the Indian EdTech landscape and positively impact millions of students. Labster is looking for an outstanding Entrepreneur in Residence to lead the launch and growth of Labster’s fast-growing and award-winning mobile 3D learning app. You will develop highly effective go-to-market strategies, establish key strategic distribution partnerships, and help build a stellar team to enable rapid growth and help millions of students.

Together with your team, you will work on the entire process, right from the core product idea to its successful launch with rapid user growth and adoption.

Your work will lay the foundation on which the organisation will deliver scalable mobile products for years to come across multiple global markets. You'll be ensuring the commercial success of our mobile product through a B2C model, and will directly contribute to Labster's mission to help millions of students globally.


Key Responsibilities:

    Strategy/Market Research: Defining a clear target audience persona and build the strategy for brand positioning to reach the largest number of students
    Product Promotion: Work closely with the digital marketing team on packaging the app through digital campaigns, website setup, social media and Google Ads campaigns to effectively communicate Labster’s visions and values.
    Leadership: Leadership functions include building the team in India, and being a key member of the global Labster team to share cross-border insights, best practices, and feedback.
    Marketing Analytics: Work with the Business & Data Analyst to set and track ambitious goals and KPIs, as well as executing the plan to achieve them.
    Product Delivery: Plan and participate in the launch of new services/packages/etc. to ensure coherence between Marketing Goals and Product launches as well as briefing the relevant channels about the launches
    Strategic Distribution Partnerships: Establish critical distribution channels and partnerships to accelerate growth and adoption.
    Planning: Agree on timelines and deadlines for the development of new products with the mobile application development team. Set projections for investment and returns from ads.

Qualifications:

The successful candidate will be expected to demonstrate the following skills and experience:

    Outstanding entrepreneurial drive and a deep passion for building high impact businesses to help millions of students
    In-depth understanding of mobile consumer users audiences and their specific needs
    Experience successfully launching and/or rapidly growing consumer products
    Experience with digital marketing forms such as social media marketing, video marketing campaigns and content marketing
    Solid knowledge of web analytics and Google Ads
    A demonstrable ability to inspire multi-disciplined product teams to deliver outstanding results
    Excellent communication skills & stakeholder management to a wide range of audiences
    Deep understanding of working across cultures
    Experience within education technology products is a big plus, but not required
    Proven track record or a strong desire to build high-performing teams and organizations
    High proficiency in English

If you do not meet the above criteria, but still believe that you can deliver results, please write a brief description detailing how you intend to do that.

 

Who will you work with:

You will work directly with the CEO, global mobile lead, and key board members. Moreover, Labster is backed by GGV Capital, Owl Ventures, Balderton, Northzone and other top international investors, whose network you’ll have direct access to. You will be supported by EdTech experts from GGV Capital and Owl Ventures with knowledge, direction, and network. Through this project, you will gain deep insight into the latest developments in Edtech and the mechanics of fast-growth companies.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.