Job Description
As the world moves even more online due to the coronavirus pandemic, customers are connected and empowered like never before. Customers want an immediate, personalized and consistent experience, no matter which channel they choose to engage with a brand. Sprinklr helps brands meet the demands of today’s customers by providing them with the insights they need to make every interaction matter. Sprinklr is a Customer Experience Management (CXM) platform for modern enterprises with 1,900 employees helping the world’s most valuable enterprises make their customers happier.
Sprinklr is helping the world's largest brands provide amazing experiences at every turn. Sprinklr offers a set of powerful social capabilities that allow our clients to reach, engage, and listen to customers across 24 social channels. We empower entire organizations to work together across social, marketing, advertising, research, and customer care to manage customer experience at scale. Most exciting, Sprinklr works with 50% of the Fortune 500 and nine of the world's 10 most valued brands, including McDonald's, Nestle, Nike, P&G, Shell, Samsung, and Visa.
The role:
Identify, comprehend and clearly articulate clients' requirements to generate an end-to-end advertising solution
Assist team in building social media advertising campaigns on Facebook, Instagram, Snapchat, Twitter, LinkedIn & YouTube for world’s leading brands mapped to their business needs
Analyse clients’ performance and prescribe methodologies for optimal budget management, faster growth, higher conversions and greater ads reach
Provide an effective reporting mechanism for highlighting prime metrics and key performance indicators
Identify opportunities for increased efficiency for clients and provide subject matter expertise on best fit across message, media & channel
Work with clients to improve the paid service itself and its alignment with client’s core business
Actively make sure you are knowledgeable on native channel’s ad products package
Who You Are & What Makes You Qualified
3+ years of experience in Execution of Paid Social. This is a hands-on role and the experience should include:
Running Ads across Facebook/IG, Twitter, LinkedIn and other social media channels
Devising media plan for advertising across social channels
Working on third part tracking tools like DCM, Google analytics etc.
Extensive knowledge in devising and leveraging custom audience in ads targeting
Performed Paid/Owned/Earned analysis to improve ads targeting and ROI
Development and implementation of social marketing strategies to optimise the social user experience
Worked in Agency or/and worked on Social Media Platform or a managed In-House Brand
Working on Campaign Management platforms and Ad Tech tools (4C, Sprinklr, Kenshoo, Adobe, etc.)
Social media ads certifications, like Facebook Blueprint, Google AdWords, etc.
A little bit more about you:
Strong technical background with advanced computer skills
Ability to work independently with the client
Extremely strong communication and presentation skills
Ability to work effectively under tight deadlines and juggle several assignments simultaneously
Fluency in social media platforms and direct experience in working with or for social media
management software is preferred
Passion for solving client challenges and commitment to client delight
Professional certification granted by leading social platform is a plus
Why you'll love Sprinklr: We’re committed to creating the kind of culture where you feel like you belong, are happier today than yesterday, and your contributions matter. At Sprinklr, our goal is to treat everyone like family and passionately, genuinely care. We offer flexible paid time off and paid parental leave, medical plans, dental and vision plans, life insurance, 401(k) savings plans, employee stock options, gym and wellness discounts, Plum benefits, Lifemart discounts, and paid time off to invest in learning and career development.
We focus on our mission: We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier.
We believe in our product: Sprinklr was built from the ground up to enable a brand’s digital transformation. Its platform provides every customer-facing team with the ability to reach, engage and listen to customers around the world. At Sprinklr, we have many of the world's largest brands as our clients, and our employees have the opportunity to work closely alongside them.
For the fifth consecutive year, Sprinklr has been named to the Forbes Cloud 100, the definitive ranking of the top 100 private cloud companies in the world. We were also named a 2020 Gartner Peer Insights Customers’ Choice for Social Marketing Management. And in 2019, Sprinklr was the only leader in the Forrester Research, Inc. report, The Forrester Wave™: Social Suites.
We invest in our people: At Sprinklr, we believe every human has the potential to be amazing. We empower each Sprinklrite in the journey toward achieving their personal and professional best. For wellbeing, this includes daily meditation breaks, virtual fitness, and access to Headspace. We have continuous learning opportunities available with Audible for Business, Linkedin Learning, and more.
EEO - Our philosophy on inclusion: Our goal is to ensure every employee feels like they belong and are operating in a judgement-free zone regardless of gender, race, ethnicity, age, and lifestyle preference, among others. We value and celebrate our sense of belonging and fervently believe every employee matters, and should be respected, listened to, and have opportunities to contribute to the magic of Sprinklr!
We celebrate differences, and we seek to hear unique perspectives because it helps us all to learn. We seek to understand. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful. As we continue on our growth journey, we know that bringing together diverse talent leads to better company-wide innovation, improved financial results and better decision making.
Sprinklr is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. See also Sprinklr’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know.
