Marketing and Communication Director


Utah, US
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Post Date: 03/03/2021
  • Website:
  • Company Address: 2040 E Murray Holladay Rd. Suite 300, Salt Lake City, UT, 84117

About PassiveLogic

PassiveLogic turns complex building automation into a simple plug-and-play experience with tablet-based software that quickly scans a building and creates its “digital twin,” complete with autonomous algorithms that enable smart buildings to control themselves.

Job Description

Are you a nerd at heart? Do you read StackOverflow or Hacker News? Are you more Reddit than Facebook? Are you more Quora than Insta? Be the voice of PassiveLogic’s technology for the outside world. We are a company of technologists, building deep technology with a raft of thought leadership opportunities. Our communication must target a broad audience including industrial customers, architects, real estate managers, and facilities managers.

The marketing director will manage the public and social face of the company, develop technical and traditional media content, manage and develop social media strategy and content, conduct media relations, and coordinate with recruiting to attract top talent.

Do you enjoy a dynamic work environment and being at the heart of building a brand at an early stage startup? This position requires someone who can drive strategic level decisions, creative direction, and is grounded in the active doing, writing, ideation, and execution processes.

About PassiveLogic

PassiveLogic is the first fully autonomous platform for buildings. We've reinvented the fundamental principles of automation to democratize technology, optimize buildings, reduce the world’s carbon footprint, and paving the way for the future of smart cities.

We are looking for team members who have a passion for technology and want to work on cutting-edge problems with real-world solutions. Our culture is built on bringing together the most talented engineers, thinkers, and creatives — backed by the world’s leading investors — working together to make the future a reality.

Range of Responsibilities

Marketing, Media Management & Communications

  • Drive marketing and communications strategy
  • Manage and own corporate PR
  • Manage company website
  • Manage social media outlets: (LinkedIn, Twitter, Facebook, Crunchbase)
  • Write and maintain company blog
  • Report on social media analytics  and offer recommendations for improvement

Thought Leadership

  • Campaign ideation and coordination
  • Research and develop conference & speaking engagements
  • Shape thought leadership and company story telling 

Recruiting & Brand Messaging

  • Help shape technical brand within the technology community
  • Help technologists write and communicate their breakthroughs to the wider community
  • Help manage engagement strategy with the wider technology community via blogs, lectures, open source projects, etc

You must have

  • B.A / B.S degree min in communications, marketing, or related area
  • 7+ years of experience in related positions
  • Strong portfolio of prior marketing work
  • Strong journalism skills with the proven ability to target different broad audiences
  • Strong media engagement and PR skills and experienced network
  • Love of a fast-paced startup environment and learning new things every day

You should have

  • Natural love of market and customer research
  • At least a moderate level of geekery with personal computer technology
  • Experience managing technology market messaging to technologists

It’s helpful to have

  • Experience in the building automation or control systems market
  • Experience in the autonomous systems marketplace

Compensation, Perks, & Benefits

  • Competitive compensation
  • Equity share
  • Medical, dental, vision, 401k, and PTO
  • Food, drinks, and catered lunches
  • Free ski passes available (We are at the base of Big Cottonwood Canyon)
  • Free National Park passes available
  • Must be diligent and get work done, but we do respect powder days

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.