Advertising Analyst

SoundCloud

New York City, NY, US
  • Job Type: Full-Time
  • Function: Business Intelligence
  • Post Date: 02/08/2021
  • Website: soundcloud.com
  • Company Address: Rheinsberger Str. 76/77, Berlin, 10115

About SoundCloud

SoundCloud is the world’s largest open audio platform, powered by a connected community of creators, listeners, and curators on the pulse of what's new, now and next in culture. Founded in 2007, SoundCloud empowers the world’s audio creators with the best tools, services, and resources to build and grow their careers. With over 200 million tracks from 20 million creators heard in 190 countries, what’s next in music is first on SoundCloud.

Job Description

What's next in music is first on SoundCloud. As the world’s largest open audio platform, SoundCloud is powered by a connected community of creators, listeners and curators who share, discover and influence what’s new, now and next in music and audio.

The Revenue Operations team mission is to scale advertising revenue, through the establishment of long-term, strategic relationships with ad reseller partners. We work alongside our partners to solve client business goals and challenges through mutually beneficial ideas and measurable results. We’re seeking an Advertising Analyst to support our global advertising business.

The primary responsibility of the Advertising Analyst will be to manage and develop all ad related data, support the growth of the business with actionable insights, and provide meaningful and well supported recommendations to crucial business decisions. This role will partner with the advertising team, product, engineering, data, and finance teams and will build and maintain performance dashboards, manage and monitor ad performance and revenue tracking across all global territories, and work with the advertising teams with market optimizations and support strategic decisions.  This role will report into the VP, Partner Management.

 

Responsibilities

    Design, develop, and maintain reporting platforms that consistently and accurately captures the information needed to support global ad delivery metrics and revenue performance
    Ensure all data is aggregated accurately, QA'd, and serves the needs of the business in organized, readable formats
    Able to identify data irregularities with ability to proactively formulate solutions based on expert knowledge of trends and the mechanics of ad serving technology
    Develop quantitative analysis, ad hoc reports, models, and A/B tests to support advertising decisions
    Build meaningful audience analytical reports derived from platform metrics and support sales training materials and RFPs
    Assess pricing and performance in each monetizable market to ensure optimal yield

Requirements

    3+ years relevant experience in digital analytics or digital ad campaign analysis role
    Project management and goal-setting experience within a digital analytics or analysis environment
    Expert experience with data analysis and visualization through SQL, Data Studio
    Knowledge in global markets and privacy compliance, GDPR/CCPA preferred
    Familiarity with Google Ad Manager with technical understanding of ad tech/publisher side preferred
    Highly team-oriented with a collaborative spirit
    Ability to build strong working relationships with internal team members and partners
    Exceptional analytical and problems-solving ability
    Strong written and verbal communication skills
    Highly proactive, solution-oriented, autonomous and resourceful
    Detail-oriented and ability to excel in a fast-paced, multi-tasking environment
    LOVE OF MUSIC

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.