Lead Product Designer


San Francisco, CA, US
  • Job Type: Full-Time
  • Function: Web/Graphic Design/Internet
  • Post Date: 06/02/2021
  • Website: wefunder.com
  • Company Address: , San Francisco, CA

About Wefunder

We believe that when all Americans can invest in innovation, the world will be a better place. And soon, our dream will become a reality. Thanks to the JOBS Act, everyone — not just the wealthy — will be able to invest as little as $100 in the startups they care about. Not only does this open up the pool of investors, and increase the amount of great ideas that get funded, but it allows startups to grow an army of passionate investors who truly want to see them succeed. Second tier VC’s will become obsolete as startups tap their lead users and customers for quick early investments.

Job Description

We're looking for a Lead Product Designer that is obsessed with crafting world-class software. Someone who is not only excellent at UX, but also deeply understands our mission and the motivations of our users.

Since we're a small 15-person team (6 engineers and 2 designers), you'll wear many hats. You'll work directly with the CEO to lead product across the company. As Wefunder grows, you'll be on a track to become Head of Product.

Dream Candidate

Our ideal candidate has a head start on grokking our users: they've either founded a company, worked with a founding team, or have invested in a startup. While not a requirement, this will help reduce the learning curve.

We also need someone very good at simplifing complexity. Unfortunately, the law is complicated: often, a web page might have more than a dozen variations for different types of users and companies for legal reasons. You'll need an engineering-like brain to keep track of these details. But you'll also need to be an empath to understand our users.

Some Projects You Could be Working On

Our first challenge is a modernization of Wefunder. Most of our web site was jury-rigged together while under tremendous stress. We now have the resources to fix this. Over 2020, we will completely overhaul every single user-facing web page, one by one, with a new design system, fixing our most horrendous UX problems.

Towards the end of the year, we'll start working on new product. The vision of Wefunder has always been community. Right now, we're pretty good at transfering money from Point A to Point B. But what happens after the company is funded? Can we connect founders with more help and mentorship when they need it? Can investors feel more "behind the scenes" and emotionally invested? Can investing in ideas they support be part of their identity, like it is in Silicon Valley? Can we educate the hundreds of thousands of new investors better? Can investors talk to each other and collaborate, and make better investing decisions? These are some of the challenges we'll have.



  • You err towards minimalism and simplicity. We admire Airbnb, for instance.
  • You have a critical eye for detail.
  • You can code up some CSS and HTML in a pinch and submit to a git repository. We don't expect amazing engineering skills, but believe that web designers who understand the medium are better at their jobs.
  • You are interested in improving your front-end coding chops.
  • You naturally design for responsive layouts.
  • You can get inside the head of our users: both founders and investors.
  • You won't sacrifice our user experience to pump up short-term metrics. You agree the long-term is more important.
  • You understand when to A/B test... and when to guard the soul of the product.



  • Collaborate with our visual designer to implement a complete visual overhaul: a consistent design system, typography, colors, React components, etc. We've been growing too fast and have a lot of design debt.
  • Work with our support team to design solutions to common issues.
  • Talk to hundreds of investors and founders until you grok them.
  • Lead new projects. Create detailed Figma mockups and then work with engineers iteratively until deployed to production. (Brownie points if you prefer HTML mockups). Monitor in production, talk to users, measure data, and iterate again.
  • Be a resource to engineers when they need design help with whatever they are working on. (Every engineer also has the autonomy to contribute to product).
  • Screen product suggestions from the team and suggest UX improvements.



  • Market-rate salaries and stock options.
  • Unlimited vacation days (mandatory 3 weeks off).
  • Medical, dental, & vision insurance.
  • 401K.
  • All-expense paid Wefunder vacation. We’ve taken three train trips across the country.
  • Apple equipment. Whatever you want.
  • Lots of free food and drinks.
  • Reimbursement for classes and conferences.
  • Invites to S'more Club :)



Email with why you'd like to work for us. Brownie points: include a survival skill you'd offer the team in a post-apocalyptic world.

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Disclaimer: Local Candidates Only
This company does NOT accept candidates from outside recruiting firms. Agency contacts are not welcome.