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Launch of Farmville on MSN Games Will Extend Zynga’s Reach to Millions of New Customers

by Tim Ruiz on February 08, 2010

Social game giant Zynga is finally making its break into the massive market of Microsoft consumers, as the company announced an agreement has been reached with MSN Games that will let users play Farmville on the site through Facebook Connect. The deal marks the first time Farmville can be played on a dedicated game destination and stands to recruit millions of new customers for Zynga.

Farmville has 75 million players on Facebook every month with millions more now capable of joining in on the online craze. Zynga plans to bring additional titles to MSN Games and Windows Live Messenger in the future, a move that is sure to see the online gaming community grow into an even larger advertising powerhouse than it already is.

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